|Liquid Capital Required:||$300,000|
|Net Worth Required:||$1,000,000|
|Total Investment:||$818,250 - $1,563,500|
|Royalty Type:||5% of Net Sales|
|Financing:||Via 3rd party|
|Home Office:||Fairfax, VA|
Crafthouse is an upscale Bar & Grill establishment that offers a unique business model based on the idea of promoting local goods and services above all else. While each Crafthouse restaurant is similar in the overall concept, each will be unique, based on the local market in which they operate. Offering the best craft beer selection available from across town or the other side of the globe, Crafthouse showcases 50 drafts and up to 150 craft beers & ciders in its coolers, as well as a selection of bourbon, wine, and spirits. With each location offering a unique atmosphere and range of products while striving to adhere to strict guidelines for excellence in service, Crafthouse sets the standard for the restaurant industry.
Values & History
CEO Evan Matz opened the first Crafthouse restaurant in Arlington, VA in 2012, adding a second location in 2014 and a third in 2016. Drawing on 30 years of experience in the service industry, including accounting, taxation, client relations, and business development practices, Evan's commitment to excellence allows him to effectively manage and direct operations efficiently while consistently exceeding organizational objectives. Today the Crafthouse home office is located in Fairfax, VA, with franchise opportunities available since 2018.
Sales for the restaurant industry reached $863 billion in 2019, representing 4% of the country's GDP. With over a million open locations in the US, the restaurant industry employs around 15.3 million people, and that number is expected to grow by more than 1.6 million by 2029. Approximately 9 in 10 restaurant managers started out at entry-level, and 7 in 10 are single-unit operations. With 45% of diners going out to eat multiple times per week and another 20% going out to eat once a week, the restaurant industry comprised 51% of the family food dollar in 2019.
Purchasing a Crafthouse Franchise
Crafthouse is offering Multi-Unit and Single-Unit franchise opportunities across the US to qualified investors, groups, and individuals. Owners will need $300k in liquid capital and a net worth of $1 million. Franchise fees for each location run $36k, with a total investment of between $818,250 and $1,563,500. Crafthouse requires a 5% royalty on net sales for use of the brand. Qualified candidates will have access to third-party financing.
Ideal Candidate & Qualifications
Crafthouse is seeking qualified candidates who can deliver on the high standards of service excellence promised by the brand. Franchise owners should be people who can build relationships while maintaining a high level of motivation for business success. Natural team leaders with an interest in unique investment opportunities are ideal, and candidates should be prepared to make a full-time investment in the management and operation of their new business to promote success.
Training & Support
Crafthouse provides real estate guidance and assistance in the construction of prospective sites, as well as recommendations during lease negotiations to ensure the best deal possible for franchisees. All franchise owners receive comprehensive training in Crafthouse operations. Prior to opening a team of training staff will arrive at your location to help prepare and train your staff while providing guidance on Crafthouse products and use of the POS, as well as best practices for guest service and general staff duties. Complete marketing plans for each location are provided, along with statistics and analysis for competition and key demographics to heighten success. Crafthouse Franchising will provide continual support for all aspects of business operation.