Happy Joe’s Pizza Franchise

If you're into mirth and fun and want to run a business that thrives on putting smiles on people's faces, then welcome to Happy Joe's Pizza and Ice Cream Parlor.

What's unique about this offering is that you have two choices of Happy Joe's to choose from. You can select a full-sized restaurant that seats 150-200 people and where parties and other mayhem can be constantly booked to fill the high capacity seating. Conversely, we also offer the Happy Joe's DELCO locations, which stands for delivery and carryout. Happy Joe's DELCO locations offer a drive-through, delivery, or pickup services with limited seating capacity. It's your choice as a business owner what type of Happy Joe's Pizza and Ice Cream Parlor suits your tastes and entrepreneurial cravings.

To buy a franchise with Happy Joe’s Pizza, you'll need to have at least $150000 in liquid capital and a minimum net worth of $850000.


Franchisor Details

Incorporated Name: Happy Joe's Pizza
Total Units: 45
Year Founded: 1972
Franchising Since: 1974
Home Office: Bettendorf, IA
Training: Available
Locations Available: See Below*
Franchise Costs

Franchise Costs

Financing: Via 3rd party
Liquid Capital Required: $150,000
Net Worth Required: $850,000
Total Investment: $179,000 – $1,100,000
Franchise Fee: N/A
Royalty Type:
Vetern Discount:

*Happy Joe’s Pizza is currently accepting inquiries from the following locations: Illinois, Indiana, Iowa, Kansas, Minnesota, Mississippi, Missouri, North Dakota, Oklahoma, Pennsylvania, South Dakota, Texas, Washington, Wisconsin

Values & History

On November 16, 1972, Lawrence Joseph Witty opened the first Happy Joe's in East Davenport, Iowa. Mr. Witty was an experienced baker and had supervised a successful pizzeria. Like all brilliant innovators, he wanted to create his own unique menu, and he noticed that many of his customers would leave the pizzeria and go directly to an ice cream parlor for dessert. With the notion of serving his customers like no other before him in the region, he conceptualized Happy Joe's and the rest is history.

Now Happy Joe's is a well-known brand. While we do very serious business, we make sure that our customers never see our serious side. By encouraging parties and other family events at our large sized restaurants, and offering delicious assortments such as cinnamon buns and sundaes to go with all of our special pizza toppings, parents know they can go out for an evening for dinner and dessert and keep the kids happy without breaking the bank.

One of our core values is to never be satisfied. Once your menu becomes stale you lose your customers right and left. We constantly create new flavors, using different types of pizza dough and toppings. We test them, see what the customers favor, and add the winners to our menu to keep people coming in for something new that they can only get at Happy Joe's.

Industry Performance

If a company has been around for 48 years, you know it's a high-quality, well-performing brand. In this day and age where we see a lot of retail stores closing and competitors wavering, we're continuing to expand into new regions and offering multiple kinds of business operations. That says a lot about why you should strongly consider investing in a Happy Joe's of your own.

We're constantly moving forward. The reason why is simple. People like to eat foods that are fun. People like to have a good time. And whether they are coming into a restaurant to sit down for a few hours and enjoy a delicious dinner and dessert all under one roof, or whether they are enjoying the convenience of quickly ordering and picking up their Happy Joe's meals, we have developed a multi-pronged system that is e-commerce proof and despite being almost half a century old, is just really coming into its own thanks to innovations in technology and a growing demand by families for economic solutions to having parties or a fun night out, and the equally growing demand for delivery service, which we also provide.

Training & Support

We have a six-week training course for you and your primary staff members that will help you understand how to run a Happy Joe's properly. We'll continue to provide support as you'll have access to the full menu, including any new flavors and toppings as the company's research and development team successfully tests new products. You'll be guided towards success and depending on what facilities you have chosen, additional training and help regarding layout planning, marketing, supply ordering, and other critical aspects will be available to ensure that you become a profitable partner in our expanding chain.

Ideal Candidate & Qualifications

Are you a fun person who can come into work and oversee the happiest place in town? Leading a staff of capable workers and ensuring they have the right attitude and the right stuff to keep the customers coming back and spreading word-of-mouth that their experience at Happy Joe's was awesome and that they were treated with the best customer service they've ever seen? If you have restaurant management experience and can handle the fast-financial flow that having hundreds of customers in a single day can bring, and are willing to build a staff that can work through weekends and holidays, then you are the right person for a Happy Joe's.

We look for high integrity people to follow in Mr. Witty's footsteps. His goal was two-fold — to create a winning enterprise and to provide entire communities with a wonderful opportunity to eat well and enjoy life. If that sounds like you, then let's get started. No curmudgeon's need apply.

Purchasing a Happy Joe's Pizza Franchise

There are two types of Happy Joe's you can own. The first is our sit-down restaurant. The ideal size for a Happy Joe's is between 2000-4500 square feet, which seats 150-250 customers. Happy Joe's is open for breakfast, lunch, and dinner as well as on weekends and holidays. What makes the offering truly unique is the types of accessories and departments that can be added to your Happy Joe's to make it a special place. the environment of a Happy Joe's is meant to promote excitement and lasting memories.

All full-sized restaurants cater to the whims of our customers by providing delivery, drive-through, takeout, and of course, the full dining service for walk-ins and large booked parties.

Every Happy Joe's has an ice cream parlor that provides all manner of sundaes and other treats. You can also add The Fun Center, an awesome addition that boasts arcade and other automated games for kids to play that will keep them busy during parties. There are other party facilities available that will enhance your Happy Joe's full-sized restaurant.

Or if you prefer a Happy Joe's DELCO location, you are buying into a size-range of 1500-2000 square feet with limited seating for customers. The core idea of a DELCO location is convenience, as we supply the full core menu and provide for delivery, drive-through, and pickup services for customers on the go.

About @WORK Group
About @WORK Group