Martinizing Cleaners Franchise

Values & History

Martinizing has over 70 years of innovation and leadership experience within the dry-cleaning industry. Our system was developed in 1949 when Henry Martin recognized that it was feasible for smaller, full-service dry-cleaning plants to provide quick service cost-effectively. That began Martinizing, the pioneer of on-premise; quick dry-cleaning service and more than 70+ year history of the Martinizing System.

Industry Performance

Why Us?

Rated the #1 upscale dry cleaning franchise by Entrepreneur Magazine year after year. The targeted dry cleaning customer is white collar, between the ages of 25 and 59, with a median household income of more than $60,000. Currently, 160 dry-cleaning franchisees operate more than 500 stores in the United States and 6 foreign countries and U.S. Territories.

Owning a Martinizing Cleaners Franchise combines your entrepreneurial dream with the resources, experience, and knowledge of a major player in the industry. With Martinizing, you are teaming up with a veteran — an experienced franchisor with a strong history of franchise development and support. You don't have to re-invent the wheel. We provide a time-tested business model, as well as training, manuals, and operating procedures. Second and third generations continuously choose the dry-cleaning business simply because it provides them with a wonderful lifestyle, excellent income, and long-term equity in a very stable business.

Training & Support

We use the latest, cutting-edge marketing programs that quickly ramp up your sales and have the support of the very best real estate team using Neilsen-Clarita's demographics and location process to find the best available site for your store.

Being a part of our franchise, your fellow dry cleaning franchisees support you and your business by providing advice, new ideas, and a true feeling of camaraderie.

Ideal Candidate & Qualifications

Our ideal candidate will not be looking for a job as a dry-cleaner, but a long-term business opportunity and typically, multi-unit ownership. Here are the attributes we're searching for:

• Recognize that our business is marketing, not one of removing spots and wrinkles
• Passionate about customer service, customer retention, and employee satisfaction
• Value teamwork and exhibit great people skills
• High energy and highly motivated
• Sales and marketing oriented
• Proven management skills
• Follow our system and add embellishments.

Purchasing a Martinizing Cleaners Franchise

There's an initial Franchise Fee between $25,000 - $62,500 and a total investment of $40,000 - $710,000.

How does a Martinizing Cleaners franchisee work on the business, not in the business? You will:

• Develop and execute a marketing plan
• Hire, train, and develop managers and staff
• Inspect store(s) to ensure quality performance
• Actively participate in expanding new units in an exclusive territory
• Actively participate in franchisee cost groups and conferences in learning "best practices"