Plunge House Franchise
Plunge House offers the ultimate recovery experience, tapping into the booming $44B wellness industry by offering a unique and high-demand business opportunity. As the first nationally franchised model specializing in hydro contrast therapy, Plunge House provides an exclusive, members-only experience in a communal setting. Featuring 8+ cold and 8+ hot plunge tubs, state-of-the-art locker rooms, steam-rock saunas, towel service, tea bar, and vitamin-C infused showers, it’s designed for relaxation and recovery. This low-staffing, high-margin, recurring membership model offers exceptional potential for entrepreneurs. Backed by experienced franchisor support, Plunge House is positioned to dominate the growing recovery and wellness market nationwide.
To buy a franchise with Plunge House, you'll need to have at least $250,000 in liquid capital and a minimum net worth of $750,000. Plunge House charges a franchise fee of $60,000. They also offer a discount for veterans.
Franchisor Details
Total Units: 1
Year Founded: 2024
Franchising Since: 2024
Home Office: Charlotte, NC
Training: Available
Locations Available: See Below*
Franchise Costs
Liquid Capital Required: $250,000
Net Worth Required: $750,000
Total Investment: $598,500 – $960,200
Franchise Fee: $60,000 - $135,000
Royalty Type: 7%
Vetern Discount: Yes
*Plunge House is currently accepting inquiries from the following locations: Alabama, Alaska, Arizona, Arkansas, Colorado, Connecticut, Delaware, District Of Columbia, Florida, Georgia, Idaho, Iowa, Kansas, Kentucky, Louisiana, Maine, Massachusetts, Michigan, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, West Virginia, Wyoming
Values & History
Plunge House, founded by Amanda Hall and Adam Rice, arose from their joint passion for health and wellness, fueled by the shared vision of making the rejuvenating practice of plunging accessible to all. Adam Rice, a former collegiate baseball player at Coastal Carolina and founder of ISI Elite Training, collaborated with Amanda Hall, an executive leader in brand building, Co-Founder of Relentless Brands, and a dedicated fitness enthusiast. Together, they embarked on a mission to create a distinctive space where mental health, recovery, and overall wellness could thrive through a vibrant community and transformative experiences. The inaugural Plunge House, nestled in their backyard in Charlotte, NC, stands as a testament to their commitment to breaking down barriers and fostering an inclusive environment for individuals seeking to elevate their well-being through the transformative power of plunging. This innovative venture not only showcases their expertise but also encapsulates a shared dream of cultivating a space where the synergy of community and transformative experiences redefines the boundaries of health and wellness.
Industry Performance
This brand is recession-resistant, as consumers do not treat recovery and wellness as discretionary spending. Also, AI can't replace the personalized, hands-on services PlungeHouse offers, making it immune to automation trends.
Training & Support
Plunge House provides detailed training and ongoing support for franchisees.
Ideal Candidate & Qualifications
Plunge House is looking for passionate entrepreneurs who are ready to unleash their full potential and find financial freedom in a business that’s designed to help people live healthier lives.
Purchasing a Plunge House
The full range to open a Plunge House Franchise can be anywhere between $598k-960k. They typically look for around $250k liquid capital and $750k net worth to get started.
Plunge House is a FranNet Verified Brand
FranNet Verified Brands are reviewed by FranNet to ensure legitimacy and industry required documentation.
Plunge House is a FranNet Verified Brand
FranNet Verified Brands are reviewed by FranNet to ensure legitimacy and industry required documentation.