RSVP Advertising

Values & History

RSVP's targeted marketing approach is one of the most effective — and economical — lead generation solutions. We reach 7+ Million high-income homeowners delivering luxury home and affluent lifestyle leads to local and national clients for pennies per household.

We focus on upscale offers for life and home, identifying and reaching the highly affluent consumers that are more likely to purchase. Providing a frequency that supports clients' goals, while providing measurable results, proving the effectiveness of RSVP's direct marketing strategy.

Industry Performance

Market & Advantage

Our Luxury Card Packs are delivered to households representing the top single-family/owner-occupied home values in over 65 markets across the country. Advertisers can advertise to all 7+ million homeowners each quarter or select markets based on distribution and/or campaign objectives.

Our direct mail products enjoy an 84% open rate and contain cards from local, regional, and national advertisers. Direct mail marketing pieces are four-color, high gloss, and printed on premium paper, delivered to homes in unique clear packaging, designed to stand out in the mailbox and provide remarkable staying power.

Our direct marketing drives qualified leads and conversions, leading to business growth. Most advertisers see a 10x return!

Purchasing a RSVP Advertising Franchise

Initial franchise fee: $15,000. Total investment fee: $96,506 - $269,366.

Our proven business model is very simple: we generate high-quality leads (prospective customers) for local businesses through targeted direct marketing.

The model works so well we're proud to say we have an average rate of 70% client renewal, an exceptionally high renewal rate for any media channel.

Ideal Candidate & Qualifications

Our ideal candidate is someone who:

• Is sales and marketing focused
• Is organized
• Is entrepreneurial
• Is self-motivated
• Is professional
• Is Driven
• Has strong business acumen
• Is persistent
• Is highly social
• Is communicative

Training & Support

• Territory selection & demographics
• Provision of materials: brochures, media kits, business cards, letterhead, email addresses
• A website
• A preferred partner list.
• 5,000 local business listing
• A custom-built CRM to stay organized
• Product knowledge
• Access to the RSVP digital archives to search thousands of successful designs
• Offline & online lead generation
• Sales training, objection handling, sales tips
• Time management support