The Mad Matter Franchise

We are the premier source for specialty rugs for corporate offices, preventing slip/fall scenarios that might cost those businesses thousands of dollars per year or more. Our rugs are gorgeous and individually created for companies with their name and logo on them, allowing them to proudly convey their image to clients as they create safety and convenience simultaneously.

Our enterprise revolves specifically around business-to-business sales, servicing virtually every kind of company or municipal institution. This is an underserved marketplace greatly in need of what we offer — a diverse selection of matting and specialty floor options.


Franchisor Details

Incorporated Name: The Mad Matter
Total Units: -
Year Founded: -
Franchising Since: -
Home Office: Cumming, GA
Training: Available
Locations Available: See Below*
Franchise Costs

Franchise Costs

Financing: Via 3rd party
Liquid Capital Required: N/A
Net Worth Required: N/A
Total Investment: N/A
Franchise Fee: N/A
Royalty Type: -
Vetern Discount: -

*The Mad Matter is currently accepting inquiries from the following locations: Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District Of Columbia, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming

Values & History

Our strategic goal is to become the number one source for floor matting for businesses in North America. To achieve that goal, we utilize specialists and high-quality materials to keep our customers happy and spread word of mouth.

We focus on business-to-business sales as we feel it is a wide-open market. There are a lot of concerns for businesses that have slippery tiled flooring or old, thin carpeting as you enter their domain. We focus on not just creating rugs for show like many of our competitors. Instead, our design keeps the rugs in place and prevents catastrophes and, over time, the accruement of dirt on the actual floor or carpet.

Industry Performance

From 13,000 hotels/motels, every school and government building, and hundreds of thousands of business offices to draw from in the United States, the market is an open book. And it is not just the entrances that need slip/fall prevention assistance. Consider mailrooms, break rooms, stairwell landings, anyplace that businesses might want to protect not just their customers but also their employees from getting hurt and having to take time off.

Companies are very concerned about preventing lawsuits for both the financial and image aspects. Our rugs cost far less than a lawsuit and enhance image rather than tarnish it. This is why it is a generally easy sell for our franchisees.

Training & Support

Carve out an area that is your territory and we will give you the advice and support that you need. We help our franchisees develop a singular lead generation program that takes a look at the communities in your region and helps you develop a marketing and action plan. We will train you in virtually every aspect of the matting business, and make sure you are fully prepared to beat out the competition. Your success is our success, and your franchise is an extension of our entire business operation. It is in our interest to ensure that you are in the most favorable position possible to reach the top of the mountain.

Ideal Candidate & Qualifications

We are looking for business-savvy individuals who have skills in the areas of marketing, negotiation, leadership, and who have a personal drive to go the extra mile to make their franchise successful.

While the concept of the Mad Matter is not complex and thus we feel anyone can be a great Mad Matter franchisee, it does take hard work to beat the competition and maximize the profit potential, so we are looking for people who are ready to get out of bed early to catch the early worm.

If you are comfortable pitching a product and talking to strangers, it will go a long way towards building relationships that will lead to profitable sales.

Purchasing a The Mad Matter Franchise

In addition to worrying about slip/fall concerns, there is another big reason why companies require area rugs. Some will argue that they have carpeting, but that is what they need the area rug for. Clients and workers bring dirt in with them every day, and the accumulation destroys carpeting and even causes unsightly scratches in solid flooring. Often the wear-and-tear on the carpet or floor makes it impossible to fix or clean without replacement.

But if you just place a Mad Matter rug down near the entrance, it will capture most of the dirt accumulated from the outside, especially in inclement weather, and will be very easy to toss back into the wild with a simple shake-out. This will save thousands on carpet cleaning and repair costs.

When employees slip and fall, it destroys their productivity as they are injured and may even sue the company, creating a permanent distance between the two parties.

So, as you can plainly see, as a new franchisee there are lots of reasons businesses will say yes. We'll teach you the ropes and help you get started with your new Mad Matter business.

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