Business Ownership Exploration

Part 1

Introduction to Series

Join us in FranNet’s Business Ownership Exploration video series, led by CEO Jania Bailey. She guides you through the three main paths to self-employment, offering insights into their pros and cons to help you make an informed decision that aligns with your goals.


Why Consider Business Ownership?

In this section, Jania Bailey, CEO of FranNet, asks a fundamental question: “What does success mean to you?” When it comes to business ownership, typical answers include fulfillment, flexibility, independence, and financial security. These factors should shape your evaluation of business ownership options. Consider how owning a business could transform your life.

Risk vs. Reality of Business Ownership

Jania Bailey, CEO of FranNet, dives into the delicate balance between risk and reality in business ownership. Is pursuing a traditional job truly the safest route? Jania examines the varying levels of risk across different businesses and industries. She explores the changing landscape of job security and delves into the economic factors to consider.

Three Business Ownership Options

In this segment, CEO Jania Bailey explores the three avenues to enter the business world: starting from scratch, purchasing an existing business, or investing in a franchise. Bailey provides a comprehensive analysis of the pros and cons of each option. We’ll uncover why franchising might be the optimal choice, dispel common myths, reveal realities, and examine the crucial unknowns that require your attention.

Part 2

What is a Franchise?

Welcome to the second part of our Business Ownership Exploration series! Jania Bailey, CEO of FranNet, delves into the essence of franchising. Bailey covers topics like royalties, distribution channels, multi-unit operations, and more. Learn how franchise brands establish their market presence and provide robust support to franchisees, enabling them to effectively serve their customers.

The FDD and Your Due Diligence

Get ready to take notes in this section! Jania Bailey, CEO of FranNet, sheds light on the Franchise Disclosure Document (FDD) and its importance. Franchising is regulated by the Federal Trade Commission, which mandates this documentation. The FDD serves as a crucial part of your due diligence, offering a comprehensive source of information about the brand under consideration, covering aspects such as advertising, protected territories, total investment, and more. We’ve got you covered with all the essential details!

Debunking Franchising Myths

“Franchising is limited to fast food and retail.” FALSE.

Such misconceptions are widespread, but in this section, Jania Bailey, CEO of FranNet, dispels the most common myths and misunderstandings about franchising. Leave behind your preconceived notions, as Bailey is here to set the record straight.

Why Own a Franchise?

Jania Bailey, CEO of FranNet, dissects the reasons why franchising might align perfectly with your aspirations. Through thorough research, franchising has the potential to reduce the inherent risks of business ownership. In this model, you’re running your own venture, but you’re not doing it in isolation. Bailey also emphasizes the diversity among franchises and provides valuable tips on key considerations.

Part 3

Finding Your Ideal Franchise

In this part of our series, CEO Jania Bailey explores the process of discovering the franchise concept that seamlessly fits your goals. Bailey guides you in distinguishing the business owner’s role from the owner’s role, helping you consider the responsibilities of a business owner and whether you find them enjoyable. Avoid a scenario where you adore the franchise’s product or service but despise the day-to-day tasks it would require.

Your Business Model & Transferable Skills

Let’s delve into the nitty-gritty of your business model and your unique contributions. Jania Bailey, CEO of FranNet, explores the essential questions you need to ask when choosing a franchise. Gain a deeper understanding of your desires in franchise ownership and how your current skill set can benefit a franchisor.

Additional Resources

CEO Jania Bailey introduces additional resources that can enhance your exploration journey. Discover the advantages of engaging a FranNet consultant and consider other essential professional advisors. Bailey also offers the following reading recommendations to bolster your due diligence:


In conclusion, Jania Bailey, CEO of FranNet, provides crucial next steps to wrap up this informative series. If you wish to utilize FranNet’s services, please request a free consultation.

We hope you enjoyed this series and that it enriched your understanding of franchising and its suitability for your journey. Thank you!