- Liquid capital required
- $60,000
- Total investment
- $100,015 – $116,065
- Financing
- Via 3rd party
- Training
- Available
- Total units
- 600+
- Year founded
- 1967
About Lawn Doctor
Offering comprehensive custom lawn care solutions to residential and business customers alike, Lawn Doctor draws on over 50 years of industry experience as the leader in customer satisfaction. With a customer retention rate of more than 80%, Lawn Doctor's range of services include pest control, tree and shrubbery care, general landscaping, and more, offering franchise owners a proven business model with a well-known and trusted brand.
Values & History
Lawn Doctor was founded in 1967 during the New Jersey housing boom, which created a large demand for quality lawn care in the area. This led to the first proprietary equipment designs upon which Lawn Doctor would soon be created. The brand's award-winning service was met with tremendous success, leading to rapid expansion throughout the US. Today the organization has nearly 600 franchises operating across America, operating from the home office located in Holmdel, NJ.
Industry Performance
The lawn care and landscaping industry in the US accounted for over $99 billion in total revenue over the 2019 year alone, and the industry has seen annual growth over 4.4% on average over the last five years as demand for lawn care services continues to increase with more Americans buying homes. The number of lawn care businesses in operation topped 500,000 last year, with the industry employing over a million people.
Purchasing a Lawn Doctor Franchise
A Lawn Doctor franchise requires investors to have access to at least $60k in liquid capital funds. The expected initial investment potential for this opportunity typically ranges between $101,840 and $115,890. Financing through Lawn Doctor is available for those that qualify, with additional discounts and benefits for military service members, veterans, minorities, and green industry professionals.
Ideal Candidate & Qualifications
The ideal Lawn Doctor candidate has business ownership, management, or operations experience. Those that understand the basics of sales and marketing will be the most successful, but Lawn Doctor does provide extensive training into these aspects of business administration. If you enjoy setting goals and are motivated to meet and exceed those goals, then Lawn Doctor is an ideal opportunity.
Training & Support
Our training program begins with a two-week hands-on classroom session at our national headquarters. Owners are then assigned a Regional Business Consultant who will serve as a primary point of contact throughout the life of your business relationship, with on-site consultations every eight weeks for the first two years. Ongoing training is provided through regional business meetings, weekly webinars, promotional materials, annual conferences, and more.
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