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Heather RosenFranNet Franchise Consultant · serving clients nationwide

Heather is the President of FranNet of Virginia, part of a leading franchise advisory and development firm with over 50 offices worldwide. She is an attorney who advised small and medium sized businesses on contracts, mergers and acquisitions, litigation, corporate structure, bankruptcy, and real estate, and in 2001 she moved in-house at large international law firms in Washington, DC. Heather left legal services in 2009 to open FranNet of Virginia and expand her family's franchise consulting business. She joined for the same reason she became a lawyer: she finds it rewarding to help people reach their business and personal goals. Heather works with clients across Northern, Central, and Western Virginia and Washington, DC, and leads franchise seminars throughout the region.
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Heather Rosen, FranNet franchise consultant

How working with FranNet works

A proven, no-pressure process backed by FranNet's 35+ years, so you evaluate real options against your goals, budget, and lifestyle.

  1. 1

    Consult & assess

    We get clear on your goals, budget, and strengths, before looking at any brands.

  2. 2

    Match & research

    You review vetted franchise options that actually fit, with the numbers explained.

  3. 3

    Introduce & validate

    Meet franchisors, talk to owners, and review disclosures with guidance.

  4. 4

    Decide & sign

    Guidance through evaluation, validation, funding, and the franchise agreement, so you reach a confident signing decision.

Frequently asked questions

How much does it cost to work with Heather?

Nothing. Working with Heather Rosen and FranNet is completely free. Franchise brands pay a fee to FranNet, not you. You get local, expert franchise guidance in your area at no cost, and franchise pricing is federally regulated, so there's never a mark-up for working with a consultant.

Do you help people find franchises in your area?

Yes. Heather Rosen works with aspiring owners across your area, matching local candidates with vetted franchise opportunities that fit their goals, budget, and lifestyle, and knowing which concepts tend to perform in this market.

What's the process for working with Heather?

It starts with a free consultation to understand your goals, budget, and strengths. From there Heather presents vetted franchise options that fit, facilitates introductions and validation with franchisors and existing owners, and supports you through evaluation, funding, and a confident signing decision.

How do I get started?

Book a free, no-obligation consultation using the scheduling link on this page. There's no cost and no pressure. It's simply a conversation about whether franchise ownership in your area is right for you.