Patrice & Associates Franchise

About Patrice & Associates

Patrice & Associates is North America’s largest and most recognized hospitality recruiting firm, with over 25 years of proven success. Franchisees enjoy built-in clients from day one, low overhead, and the freedom to grow a business that fits their lifestyle. Backed by a trusted brand and strong industry demand, it’s a turnkey opportunity in a thriving, recession-resistant market.

Values & History

Patrice & Associates was founded in 1989 by Patrice Rice to solve a critical hospitality challenge - placing qualified management talent into restaurants, hotels, casinos, and related businesses. With over three decades of experience and franchise operations since 2009–2010, the firm has built national relationships with major chains and operates through more than 150 offices across the U.S. and Canada

Core values - Respect, Service, Excellence, and Teamwork - guide every placement and franchise relationship, emphasizing ethical recruiting, community impact, and consistent quality across all operations

Industry Performance

The hospitality recruiting industry is booming - worth over $166 billion in the U.S. and growing steadily each year. With ongoing labor shortages across hotels and restaurants, demand for specialized staffing solutions is stronger than ever. Franchisees in this space benefit from a fast-moving, high-demand market with consistent need and real staying power.

Purchasing a Patrice & Associates Franchise

The full range to open a Patrice & Associates Franchise can be anywhere between $105k-150k. They typically look for around $100k net worth and $50k liquid capital to get started.

Ideal Candidate & Qualifications

Patrice & Associates is looking for franchisees who are people-oriented, goal-driven, and excited about making meaningful connections. Ideal candidates are organized, self-motivated, and comfortable building relationships over the phone. No prior recruiting experience is required - just a strong work ethic, a desire to help others, and the discipline to run a home-based business with professional standards.

Training & Support

Patrice & Associates provides comprehensive training through virtual and in-person sessions, hands-on practice, and 90 days of daily mentoring. Franchisees receive ongoing business coaching, marketing support, client leads, and access to a strong peer network to ensure continued success.