- Liquid capital required
- $165,000
- Net worth required
- $500,000
- Total investment
- $296,880 – $453,420
- Financing
- Via 3rd party
- Training
- Available
- Total units
- 11-50
- Year founded
- 2008
About the Brand
Splash and Dash Groomerie & Boutique is an innovative pet care franchise that has revolutionized the grooming experience by blending high-quality spa services with a chic retail boutique. Known for their signature unlimited monthly bathing membership, the brand provides pet parents with an affordable, convenient way to maintain their pets' hygiene while offering franchise owners a predictable, compounding recurring revenue stream. Utilizing proprietary, AI-driven software to streamline scheduling and operations, Splash and Dash locations operate with remarkable efficiency, allowing them to serve a high volume of pets daily without sacrificing the personalized, stress-free care that keeps customers coming back.
Values & History
The brand’s story began in 2009 when founder Dan J. Barton, a devoted pet parent to his Yorkie, Mercedes, realized the industry lacked a grooming service that met his high standards for care and convenience. Built on the core belief that pets are family members deserving of top-tier treatment, Splash and Dash is anchored by values of honesty, integrity, and, above all, fun. The company's philosophy centers on meeting dogs at their own energy levels, with groomers getting down on the floor to make pets feel safe and loved. This deep-rooted passion for animal welfare and community connection is reflected in the brand's exceptional customer retention rate.
Industry Performance
The broader pet care and grooming industry is experiencing unprecedented growth, fueled by the ongoing humanization of pets and increased consumer spending on animal wellness. By 2026, the U.S. pet grooming services market is projected to approach $13 billion, expanding at a robust 7% to 9% annually, outpacing many other service sectors. Modern pet parents increasingly view routine hygiene, spa treatments, and premium care as essential rather than optional, making the industry highly resilient to economic shifts. With pet ownership continuing to rise and spending per household climbing, businesses operating in the pet service sector are perfectly positioned to capitalize on a deeply dedicated, emotionally invested consumer base.
Purchasing a Franchise
The full range to open a Splash and Dash franchise can be anywhere between $296k-454k. They typically look for around $500k net worth and $165k liquid capital to get started.
Ideal Candidate & Qualifications
Splash and Dash seeks passionate, driven entrepreneurs who love animals and want to build a thriving business within their local community. While prior experience in the pet industry or dog grooming is not required, the ideal candidate must possess strong leadership skills, an eagerness to learn, and a highly sociable, customer-oriented mindset. The franchisor looks for teachable owner-operators who are dedicated to following proven systems, managing efficient teams, and fostering lasting relationships with pet parents. Ultimately, successful franchisees are self-motivated accomplishers who act as enthusiastic ambassadors for the brand and its standard of care.
Training & Support
To ensure every franchisee is fully equipped for success, Splash and Dash provides a comprehensive support system that begins before the doors even open. New owners attend Splash and Dash University (SDU), an intensive training workshop covering core values, brand protection, merchandising, and the mechanics of running a successful pet business. Beyond initial training, franchisees benefit from ongoing support, including site selection assistance, proven marketing strategies from an award-winning team, and hands-on guidance in utilizing the brand's proprietary management software. This robust framework empowers owners to focus on scaling their business and maximizing recurring revenue while the corporate team provides the strategic backing they need.
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