The Bar Method Franchise

About The Bar Method

For two decades, The Bar Method, sister company of Anytime Fitness, Waxing the City and Orange Theory,
has been building stronger bodies with challenging barre workouts that infuse power into every movement.
Each exercise is meticulously designed to transform your body through high-repetition, low-impact resistance
training. With elements of Pilates, yoga and other strength training workouts fused into a ballet-inspired barre
workout, you will experience unthinkable flexibility, total-body definition, and metabolism-boosting endurance
that lasts long after class.

Values & History

The Bar Method is a full-body workout rooted in ballet technique, physical therapy, and mindfulness. Founded by Burr Leonard in 2001, the method was developed to be safe, effective, and transformative for all ages and fitness levels. Drawing from her experience with the Lotte Berk Method and inspired by her father’s book Mastery, Burr created a results-driven technique and empowering teaching style. What began as one studio in San Francisco has grown into a thriving community of nearly 100 franchised studios across the U.S. and Canada, where clients build strength, confidence, and connection - one precise movement at a time.

Industry Performance

The fitness industry is stronger now than it's ever been before. One thing covid taught people is they don't like
working out at home as much as they once thought they did and need the community and encouragement that
comes along with fitness centers. The future looks very bright as well, with Millennials and Gen Z far out pacing
previous generation's gym / fitness center usage statistics, and the majority prefer boutique or class based
system

Purchasing a The Bar Method Franchise

The full range to open The Bar Method Franchise can be anywhere between $304k-512k. They typically look for around $150k liquid capital and $350k net worth to get started.

Ideal Candidate & Qualifications

Our franchise owners, like our workout technique, are one of a kind. They are spirited entrepreneurs who love being in the studio and building an inviting barre space for their tight-knit community.

PASSIONATE:
Whether you’ve been taking barre classes for years or this is your very first-time stepping foot into a studio, you’re ready to jump in feet first and open the doors with The Bar Method.

HANDS-ON:
You love to be in the franchise owner’s seat and on the floor of your studio. You prefer to be involved in the daily operations and experience your barre business firsthand.

SOCIABLE:
You like to lead by developing deep connections with the people around you. For you, it’s all about creating a community that builds the confidence and strength of every member.

Training & Support

Franchisees have access to comprehensive training and ongoing support, including a franchise resource dashboard, a personal franchise business coach to walk you through everything, workplace forums, an onsite visit, and virtual coaching for trainers.