Buying an Existing Franchise vs Opening a New Location


Feet with two arrows pointing different directions representing the choice between starting a new business and buying an existing franchise

If you’re considering franchise ownership, one of the first decisions you’ll face is whether to buy an existing franchise or open a brand-new location.

Both options can lead to successful business ownership, but they offer very different advantages, risks, and timelines.

Buying into a franchise resale can provide immediate cash flow and an established customer base. Starting a new franchise business gives you a clean slate and the opportunity to build the operation from the ground up.

So which path is right for you?

At FranNet, we help aspiring franchisees evaluate both options and determine which opportunity best aligns with their goals, budget, and lifestyle.

Can You Buy an Existing Franchise?

Yes. Franchise resales are a normal part of the franchise lifecycle.

Owners may decide to sell for many reasons, including:

  • Retirement
  • Relocation
  • Health issues
  • Family circumstances
  • Pursuing other opportunities

In many cases, the business is healthy and profitable. In others, the new owner may need to make operational improvements.

Buying an Existing Franchise: Pros and Cons

Advantages of Buying an Existing Franchise:

  • Immediate Revenue – Unlike a new location, an existing franchise may already be generating income from day one.
  • Established Customer Base – You inherit existing clients, local brand awareness, and vendor relationships.
  • Trained Staff – Employees may already be in place and familiar with daily operations.
  • Historical Financial Data – You can review actual sales, expenses, and cash flow before making a decision.
  • Faster Ramp-Up – You may avoid the slower early-stage growth period common with new businesses.

Potential Drawbacks:

  • Higher upfront purchase price
  • Legacy operational issues
  • Employee or customer retention concerns
  • Transfer fees and franchisor approval requirements

Opening a New Franchise Location: Pros and Cons

Advantages of Starting a Franchise Business: 

  • Clean Slate – You can build your own culture, team, and systems from the beginning.
  • New Equipment and Lease Terms – There are fewer inherited issues to address.
  • More Territory Choices – Depending on the brand, you may have access to attractive undeveloped markets.
  • Lower Initial Cost – Some new franchise opportunities may cost less than acquiring a high-performing resale.

Potential Drawbacks:

  • No existing revenue
  • Time required to build a customer base
  • Hiring and training from scratch
  • Greater uncertainty during the startup phase

Key Questions to Ask Yourself

When deciding whether to buy an existing franchise or open a new location, consider:

  • Do you want immediate cash flow or are you comfortable building gradually?
  • Are you willing to inherit existing staff and systems?
  • How important is a clean slate?
  • What level of risk fits your financial goals?
  • Which option aligns with your preferred timeline?

There is no one-size-fits-all answer.

How to Purchase a Franchise: Due Diligence Matters

Whether you are purchasing a franchise resale or starting a new unit, the due diligence process is essential.

Important steps include:

If you are buying an existing franchise, you should also review financial statements, understand why the owner is selling, and assess the condition of assets and equipment.

Which Option Is Better?

Buying an existing franchise may be ideal if you want:

  • Proven cash flow
  • Historical performance data
  • A shorter path to profitability

Opening a new location may be better if you want:

  • Maximum control
  • A fresh start
  • Access to new territories

The right choice depends on your goals, investment capacity, and appetite for startup versus operational risk.

Ready to Explore Franchise Opportunities?

Both buying an existing franchise and opening a new location can be excellent ways to enter the world of franchise ownership.

Connect with a FranNet franchise consultant for free, personalized guidance. We’ll help you compare your options and identify the franchise opportunity that best fits your budget, lifestyle, and long-term goals. Schedule your consultation today! 

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